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- Marketing Manager
Mounds Pet Food Warehouse
02/01 to present - Madison, Middleton, Fitchburg and Janesville,
WI
Orchestrated and implemented marketing plan for locally
owned retail chain. Designed and guided production of monthly
newsletter, negotiated promotions with vendors, managed
coop funds and internal marketing budget, initiated new
vendor relationships, and authored informational materials,
including brochures and training manuals. Designed and created
instore merchandising and product packaging. Organized large
promotional events with over 80 vendor/ non profit groups
and 7,000 attendees. Supervised and managed web site development
and production of media advertising, including print, radio,
billboards and television. Had final content and creative
control over entire company advertising/marketing vision.
Acted as liaison with local animal rescue groups and shelters.
Acted as the public relations representative for the entire
company, representing Mounds at trade shows, exhibitions
and other public events, responding to customer correspondence,
and directed Mounds' charitable donations.
- Founder and Artist
Earth Works
01/00 to 02/01 - Madison, WI
Started a ceramic arts business working out of a local studio.
Designed and created hand built and wheel thrown sculptures
and utilitarian pieces. Marketed the work though creative
and innovative avenues.
- Produce Manager and Wine Buyer
Magic Mill Natural Foods
02/98 to 07/00 - Madison, WI
Supervised, trained and scheduled produce staff. Responsible
for inventory control, ordering, monitoring shrink, and
vendor relationships within the produce department. Calculated
and maintained margins and price structures. Provided excellent
service, education, and advice to customers. Resolved problem
customer service situations. Authored monthly newsletter
articles, spoke at outreach and natural food awareness events,
designed displays and instore advertising at a mid sized
organic and natural food store. Had total creative and purchasing
control over an eclectic wine department. Contributed as
a member of the store wide management team and participated
in future planning and development of the store.
- Pastry Chef, Wait staff and Bartender
Ovens Of Brittany
06/95 to 12/99 - Madison, WI
Held various positions while attending university. Operated
cash register, tended bar during busy brunch shifts, and
waited tables at upscale French restaurant. Assisted in
the redesign of the dinner menu. Created elegant pastries
and specialty desserts.
- Program Manager
Lutheran Social Services
01/95 to 02/97 - Madison, WI
Managed two group homes supporting 10 people with developmental
disabilities and mental health issues. Supervised, hired
and trained 8+ staff members. Taught and provided crisis
management for clients and staff. Authored and maintained
county contracts, grants, licenses, and was the County Case
Manager for clients, coordinating county wide services.
Acted as community liaison for the group homes. Held both
a clinical and managerial role.
- Human Services Specialist
Tellurian-UCAN
02/94 to 12/95 - Madison, WI
Worked with the homeless, chemically dependent, mentally
ill population, supporting six clients in a community living
situation. Produced a community newsletter for the Crawford
Group Home. Provided job coaching and daily living skills
for clients.
- Computer Skills
Macintosh and PC qualified. Microsoft Windows, Word Perfect,
Adobe PageMaker, Illustrator and Photoshop, Microsoft Office
Suite including Publisher and many others. Experience configuring
and troubleshooting hardware. Internet friendly.
- Languages
Proficient in German and French. Attended university in
Mannheim, Germany for one semester. Excellent written and
oral English language skills.
- Volunteer Commitments
Foster parent for the Dane County Humane Society, rehabilitating
sick or immature cats and getting them ready for adoption.
Volunteer at the Dane County Farmers market for Luna Circle
Farm, a local woman owned and operated organic farm.
- Passions
Photography, wheel thrown ceramics, travel, soccer, cooking
and gardening. Voracious reader of world news, current events,
fiction and biography. Other Completed Wisconsin School
for Beginning Market Gardeners, attended Midwest Organic
Farm Conference, and excels at making things grow. Accomplished
ceramic artist and photographer.
B.S. - Botany Creative Writing Certificate University of
Wisconsin, Madison - 1997
- Connie Petrick
General Manager of Sales Mounds Pet Food Warehouse
8311 University Avenue Middleton, WI 53711
(608) 831-.3000 x55
- Tricia Bross
Owner Luna Circle Farm
N2765 Severson Rd. Rio, WI 53960
(920) 992-6413
- Emily Cusic
Member Services Coordinator United Way of Wisconsin
2059 Atwood Ave. Madison, W 53704
(608) 246-8282
- Dr. Matthew Koehler
Learning Technology and Culture
Michigan State University
509 Erickson Hall East Lansing, MI 48824
(517) 353-7211
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